# MD for: https://www.mercadopago.com.mx/developers/es/docs/payment-link/create-payment-link/basic-settings.md

\# Basic settings Receiving payments through social networks, email or website is very easy. When creating a new payment link from your Mercado Pago account, you must define: 1\. \*\*The title of your product or service:\*\* It will be the name that your buyer will see when making the payment. Remember that it should be as detailed as possible so that they can identify you better. 2\. \*\*Price:\*\* It is the final amount to be paid by your customers. > NOTE > > Note > > Learn when creating your link or button what sale fee you will pay according to the price you set. 3\. \*\*Photo (optional):\*\* You can add a photo that represents the product or service you are selling. Remember that it is important to give security to your buyers.